Conference presentation „Why Innovation in Pricing Should Be Your Next Priority” by Andreas Hinterhuber at the Annual European Conference of the Professional Pricing Society (PPS) in Amsterdam
2-tägiges Seminar „Strategisches Preismanagement im B2B und B2C" mit Hinterhuber & Partners und Nürnberger Akademie für Absatzwirtschaft (NAA) in Regensburg (Deutschland)
Workshop „Is it time to rethink your pricing strategy” and Podium discussion “Principles of key account management” with Andreas Hinterhuber at the International Conference and Congress Association (ICCA) annual meeting in San Juan (Puerto Rico)
Vortrag von Hans Hinterhuber “Ergebnisorientiertes Führen mit strategischen Absichten im Familienunternehmen ” bei Bankhaus Spängler in Salzburg (Österreich).
1 day workshop “Pricing logics: From cost-plus to value-based pricing” with Hanken Executive Education and Hinterhuber & Partners in Helsinki (Finland)
„Innovation in Pricing: Contemporary Theories and Best Practices“ by Andreas Hinterhuber (Hinterhuber & Partners) and Stephan Liozu (Ardex Americas) published by Routledge
Management Decision: Call for papers (submission deadline March 2013) with Stephan Liozu (Ardex Americas/Case Western) and Andreas Hinterhuber (Hinterhuber & Partners) on “Value Creation, Value Assessment and Value Capture from A Managerial Perspective”
“Is it time to rethink your pricing strategy?” by Andreas Hinterhuber and Stephan Liozu featured by the Drucker Institute in What Peter Drucker Would be Reading
Conference presentation by Andreas Hinterhuber “The Organizational Design for Pricing and its Consequences for Relative Firm Performance” at the Annual Meeting of the Academy of Management (AOM) in Boston (USA)
Industrial Marketing Management: Call for papers (submission deadline July 2013) with Andreas Hinterhuber (Hinterhuber & Partners) and Stephan Liozu (Ardex Americas/Case Western) on “Behavioral and psychological aspects of B2B pricing”
“An empirical analysis of the role of industrial brands for industrial distributors” by Andreas Hinterhuber and Giulia Hinterhuber (Hinterhuber & Partners) is published in the Journal of Strategy and Management
The article “Customer value-based pricing strategies” (Journal of Business Strategy, 2008) by Andreas Hinterhuber is among the most popular articles ever published by the Journal of Business Strategy
2-tägiges Seminar „Strategisches Preismanagement im B2B und B2C" mit Hinterhuber & Partners und Nürnberger Akademie für Absatzwirtschaft (NAA) in München (Deutschland)
“Industrial product pricing: a value-based approach” by Stephan Liozu (Ardex Americas) and Andreas Hinterhuber (Hinterhuber & Partners) is published in the Journal of Business Strategy
“Is it time to rethink your pricing strategy?” by Andreas Hinterhuber (Hinterhuber & Partners) and Stephan Liozu (Ardex Americas) is published in the MIT Sloan Management Review
Online course with Andreas Hinterhuber (Hinterhuber & Partners), Stephan Liozu (Ardex Americas) and the Professional Pricing Society “Psychological Aspects of Pricing”
„Mindful pricing: transforming organizations through value-based pricing“ by co-authored by Andreas Hinterhuber (Hinterhuber & Partners) is published in the Journal of Strategic Marketing
Conference presentation by Andreas Hinterhuber “Firm Pricing Orientation and Pricing Decisions in Industrial Markets” at the Annual Meeting of the Academy of Marketing Science (AMS) in New Orleans (USA)
„Chief Pricing Officer: Warum mittelständige Unternehmen und größere Hotelbetriebe ihre Preisgestaltung optimieren sollten“ von Andreas Hinterhuber in der Südtiroler Wirtschaftszeitung (SWZ)
Workshop “Building SAM Capabilities to Increase Firm Performance Via Pricing” with Hinterhuber & Partners at the Pan-European Conference of the Strategic Account Management Association (SAMA) in Prague (Czech Republic)
2-tägiges Seminar „Strategisches Preismanagement im B2B und B2C" mit Hinterhuber & Partners und Nürnberger Akademie für Absatzwirtschaft (NAA) in Frankfurt (Deutschland)
“Corporate Social Responsibility: An import from the US that could be sent back any time": Hans Hinterhuber (Hinterhuber & Partners) on CSR in the Financial Times
„Pricing strategies and pricing capabilities“ co-authored by Andreas Hinterhuber (Hinterhuber & Partners) is published in the Journal of Revenue and Pricing Management
„The conceptualization of value-based pricing in industrial firms“ co-authored by Andreas Hinterhuber (Hinterhuber & Partners) is published in the Journal of Revenue and Pricing Management
„Wie kleine und mittlere Unternehmen strategisch planen und handel können“ von Andreas Hinterhuber und Hans Hinterhuber in der Südtiroler Wirtschaftszeitung (SWZ)